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The first officially recognized Attack on Titan Day features 99 notable announcements, including new visuals and a dedicated YouTube channel.

September 9 marks the debut of the first officially recognized Attack on Titan Day, with the franchise announcing 99 significant updates. This celebration commemorates the series' impact and origins, as the date was confirmed by the Japan Anniversary Association to honor the start of Hajime Isayama's original manga serialization in 2009.
A highlight of the announcements includes a new illustration specifically created by Isayama for this special day. Fans can also appreciate a commemorative visual that features all Nine Titans, alongside a distinctive new logo inspired by the Doomsday Titan. These visuals aim to excite both ongoing and new audiences, reinforcing the franchise's rich lore and artistry.
As part of the celebrations, the franchise has introduced its official Attack on Titan YouTube channel. This platform will serve as a hub for exclusive content, including limited-time anime streams and various videos. An anniversary livestream event is scheduled for September 9, providing fans with the opportunity to engage with the brand in real time. A special video featuring the introduction of all Nine Titans will enhance the viewing experience.
For manga enthusiasts, the first 99 chapters of Attack on Titan will be available for free through Kodansha's Magazine Pocket for 99 hours starting from midnight JST on September 9. Additionally, theatrical releases will include Attack on Titan Part 1 - Guren no Yumiya, returning to Japanese theaters on October 23, 2026, enhanced with viewing experiences like ScreenX and 4DX formats. Notably, Attack on Titan THE LAST ATTACK will also be screened in these formats in 2027 for its first-ever ScreenX release.
A wealth of new merchandise will accompany the anniversary celebrations, featuring artwork by Isayama and visuals commemorating this occasion. Collaborations are set to expand globally, partnering with brands like Sanrio Characters and various figure manufacturers. Events and product launches are planned across numerous regions including Korea, Taiwan, Thailand, Australia, and Europe, indicating a widespread reach and engagement with the franchise.
The updated anniversary campaign has also included fun insights from Isayama himself, showcasing his interests outside of the series in romantic comedy manga, films, and food, adding a personal touch for fans who feel a connection to the creator.
This significant recognition of Attack on Titan Day not only honors the legacy of the series but also reinforces its cultural relevance. By launching a dedicated YouTube channel and engaging with audiences through various events and new merchandise, the franchise is positioning itself for continued success and deeper engagement with its fanbase. With a combination of nostalgia and innovation, Attack on Titan aims to celebrate its past while continuing to grow in the anime and manga landscape.
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