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During the 2026 Emmys, Mariska Hargitay humorously recreated Nicole Kidman's AMC ad, asserting TV's prominence.

At the 2026 Emmys, hosted by Mariska Hargitay, the star of Law & Order: SVU humorously referenced Nicole Kidman’s popular AMC advertisement in her opening monologue. This development was confirmed by The Hollywood Reporter shortly after the event.
In her monologue, Hargitay declared, "Zip it, movie lady. It’s TV’s turn tonight." This playful jab was part of her broader script, which emphasized the importance of television in providing viewers with emotional and magical experiences.
Hargitay’s performance not only recreated Kidman’s iconic ad but also included a pre-recorded sketch featuring New York Knicks star Jalen Brunson. This sketch highlighted their friendship and began with Hargitay preparing her outfit before the ceremony. According to The Hollywood Reporter, her reference to Kidman served to reclaim focus on television during an evening often dominated by film industry discussions.
This marked a notable moment not just in the context of the Emmys but also in the larger conversation about the relationship between film and television. Hargitay acknowledged the blurred lines between the two industries, especially with Kidman’s own work crossing over into television in recent years.
Importantly, Hargitay became the first female host of the Emmys in 15 years, bringing her unique style and comedic flair to the event. The long-standing Law & Order: SVU star quipped about Dick Wolf, the series creator, drawing laughter from the audience with a lighthearted comment about his name. Such moments illustrated Hargitay’s ability to connect with both the attendees and viewers at home, promoting a sense of camaraderie within the television community.
As Hargitay drew on the legacy of both television and film, she underscored a significant cultural moment—an acknowledgment of TV’s growing influence and prestige. Her monologue aimed to resonate with a diverse audience, celebrating the art of storytelling that both mediums provide.
The lively presentation, along with the humorous sketch featuring Brunson, showcased the strong interplay between sports and entertainment, appealing to fans on multiple fronts. This is significant for Hargitay’s career and highlights the evolving nature of awards shows where the distinction between genres and formats is increasingly celebrated.
Hargitay’s blend of humor and homage at the 2026 Emmys sent a clear message about the relevance and importance of television in the broader entertainment landscape. Given her prominence in both the television and sports communities, her role in this event continues to be a focal point for discussions regarding the future of televised awards.
For viewers, this moment symbolizes a more inclusive embrace of television’s impact and a celebration of the stories told through this medium. The overall reception of her monologue has not been stated, but it serves as a potential catalyst for future discussions on the relationship between media forms and their audiences.
For more insights into the 2026 Emmys, readers may explore our other articles covering the ceremony and its winners, including Allison Janney Wins Best Supporting Actress at 2026 Emmys and Sarah Michelle Gellar Critiques Hulu's Canceled 'Buffy' Reboot at Emmys.
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